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Crossrope hires talent On Dynamite Jobs

Crossrope 2 weeks ago

Email Marketing Specialist

North America · Full Time


  • 🏖️ Paid Time Off
  • 💰 $50-60K per Year
  • ✈️ Company Retreats
  • ⚕️ Health and Wellness
  • 🎓 Learning and Development
  • 🗺 Anywhere in North America
  • 📅 Applications close June 21st

Now Hiring: Email Marketing Specialist

Crossrope hires talent on Dynamite Jobs

About the Role:

Email marketers are wizards who understand that a well-crafted email campaign has the power to inspire everyday people to take action. Great email marketers are writers, data analysts, creative thinkers, and strategists who use copy and imagery to elicit emotions from their readers. They love learning and testing new ways to advance a brand’s mission through email and never settle for the status quo.

Crossrope is looking for a talented Email Marketing Specialist to help us craft a powerful email and SMS marketing strategy that will inspire millions to discover a new way to get fit.

Essential Responsibilities:

  • Bring the Crossrope story to life with emotion eliciting email marketing campaigns featuring clear copy and great imagery
  • Craft short, on-point SMS messages to support marketing campaigns
  • Monitor and report on email/SMS campaign performance
  • Nurture, convert and re-engage our subscribers by consistently improving our key email marketing flows and SMS journeys
  • Identify new audience segments to explore
  • Optimize deliverability with regular list cleaning best practices
  • Run A/B test to improve metrics such as open rates, click-through rates, and frequency
  • Collaborate with teammates/partners to keep our marketing calendar up to date and support marketing campaigns through email/SMS plans
  • Partner with the customer service team to optimize email responses
  • Troubleshoot technical email and SMS marketing issues
  • Other duties as assigned

Essential Qualifications:

  • 3+ years of experience in digital marketing
  • 2+ years of experience with email marketing platforms (SMS is a plus)
  • Degree in marketing or another related field
  • Proficient with design tools like Photoshop
  • Experience with eCommerce, Klaviyo, and Attentive are a big plus
  • Hands-on experience with HTML and CSS skills for responsive email design
  • Excellent written communication and copywriting skills
  • Ability to work with minimal supervision and under deadline pressure
  • Data-driven thinker with familiarity with analytical tools like Google Analytics
  • Strong organization and project management skills
  • Self-starter, eager to learn new tools, and always looking to improve

About Crossrope:

Crossrope is a fast-growing fitness brand that delivers an engaging jump rope workout experience to customers around the globe. Our fitness app has been rated with thousands of five-star reviews by people worldwide and we’ve been featured in top fitness and mainstream publications including Shape, Men’s Journal, Self, Rolling Stone, Business Insider, and The Wall Street Journal. We’re on a mission to inspire millions of people to get fit and show them that there are more fun and engaging ways to get fit, anywhere.

Benefits of joining our team:

  • Free ropes: get your own sets of our top-of-the-line Crossropes
  • Big impact: make a direct and immediate positive impact for our customers
  • Health and wellness: receive healthcare, fitness, and financial wellness support
  • Time off: enjoy paid time off and holidays to recharge
  • Work-life integration: create harmony among your work life and personal life
  • Team events: build relationships and connect over fun events and an annual retreat
  • Learning and development: maximize your growth within our learning culture

Crossrope provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

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