Xara GmbH 2 months ago
Product Marketing Specialist
Anywhere (100% Remote) · Full Time
- 🗣 Native English
- ✈️ Company Retreats
- 🗺 Anywhere in the World
- 💡 2+ Years of Experience
- 📅 Applications Close August 28th
Now Hiring: Product Marketing Specialist
About the Role
We are searching for an experienced Product Marketer to join our growing business building a range of innovative software product. You will be responsible for developing the positioning, messaging, competitive differentiation, and enabling the sales and marketing teams to ensure they’re aligned so they can efficiently generate and close sales opportunities.
The role will work closely with established engineering teams, product management and sales/marketing facing teams as Xara is aggressively expanding our products and customer base. Xara has always been a remote first company with meeting point offices in Berlin and Heme Hempstead UK. We offer a market competitive salary based on experience + stock option opportunities.
You can work…
In Germany: Our German office is in a spacious modern building in Berlin.
In the UK: The UK office is at Gaddesden Place, Hemel Hempstead, (25 miles north of London), a country mansion with a snooker table and swimming pool.
Remotely: Xara has always been a remote-first company. There will be occasional visits for face-to-face meetings with the rest of the team.
- Establish product messaging across marketing, sales, and support to present new and prospective customers with a consistently fantastic experience
- Become an expert on our product, market, competitors, and customers
- Partner closely with product management to craft a repeatable release playbook
- Develop messaging and go-to-market strategies for Xara products and marketing campaigns
- Interact with customers to understand their ambitions, needs, and pain points and help devise creative solutions to help them be more successful
- Create high-quality marketing collateral with a team of talented designers and developers — this includes presentations, product tutorials, landing pages, marketing videos, case studies, webinars, etc.
- 2 years+ commercial experience in B2B Product Marketing or similar
- An experienced copywriter with a talent for storytelling
- A strong communicator who feels comfortable presenting in front of internal and external audiences
- A stickler for details, who can work with all stakeholders to ensure product positioning and messaging is consistent across every user touchpoint
- Someone who understands how to blend metrics, best practices, and intuition
- Native English speaker
Xara creates some of the coolest graphics and creative applications around. We are an engineering-focussed company with some of the most talented developers in the industry, creating world-leading products. This is your opportunity to work on a product that will be used by millions of people, and to contribute to the most amazing, the most slick web-based creative tool being developed today.
- Get a competitive salary, largely dependent on experience
- Work with amazing people that come from all over the world.
- Great opportunity to build the European presence of a fast-paced global growth startup from scratch.
- Flat hierarchies with the ability to make a difference.
Do you want to join us? Please apply now by clicking on the button below.